Case study details

Client

Staffing Industry

Year

Jun 2022

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Services
  • Email Infrastructure & Deliverability Solutions
  • Platform Onboarding & Automation
  • Campaign Design & Management
  • Industry-Specific Expertise
Campaign Strategy

Last 4 weeks' data: sending almost 1.5k emails in a single day and generating 15 to 20 positive leads a week for one of my clients in the staffing industry.

Here is what I did:

One Offer <--> One ICP <--> One CTA (Soft)

On the tech side, we send around 70 to 90 emails per sender and send from multiple senders. All are Google Workspace accounts.

Email copy

Just a 4-line copy written in the following format:

  • Greet them and talk about one of the top priorities for their role.
  • A question on the pain point they might be going through.
  • Solution to the problem.
  • Soft CTA
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